Vision: To be a key part of an industrythat delivers affordable, quality solutions.

Mission: To research, develop and deliverhigh quality office consumables.

Purpose: To create value for our customersand partners.

Principle: Do not unto others that youwould not have them do unto you.

Product concept: High quality, practicaland environmentally friendly.

Customer concept: Honesty and alwayscustomer first.

Style: Dedicated, responsive, andconfident in meeting or exceeding our commitments.

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