Vision: To be a key part of an industrythat delivers affordable, quality solutions.
Mission: To research, develop and deliverhigh quality office consumables.
Purpose: To create value for our customersand partners.
Principle: Do not unto others that youwould not have them do unto you.
Product concept: High quality, practicaland environmentally friendly.
Customer concept: Honesty and alwayscustomer first.
Style: Dedicated, responsive, andconfident in meeting or exceeding our commitments.